sabato 18 novembre 2017

PokerStars ignites feuds with #GameOn campaign

The Stars Group Inc. launched the next phase of its marketing campaign #GameOn this week, reigniting the poker-based feud between international funny man Kevin Hart and sporting legend Usain Bolt.
This time, Hart and Bolt are joined by Team PokerStars Pro Daniel Negreanu to face-off in #GameOn challenges designed to test the core qualities and skills of poker, including reading opponents, emotional control and bluffing.

In the first #GameOn video of the new social media series, the global superstars are put to the test by Negreanu, who is the all-time live poker tournament leader with $34.3 million in earnings, to see who can maintain emotional control the longest while sitting in an ice bath. The new challenge follows the first #GameOn installment, which launched earlier this year with the pair trying to outsmart each other in a series of social media videos where they sought to out-do each other with social media posts.

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